More efficient. More effective. More powerful data-driven marketing solutions.
Turn helps you tackle the challenge of reaching consumers whose attention is fragmented across multiple channels. With powerful new data connections and audience and media insights, your marketing is more effective. With precise media execution, your campaigns are more efficient. Reap the benefits of data-driven marketing. Explore the potential of Turn solutions.
Digital Data Centralization
You’ve heard about the promise of big data. This is where that promise is kept. Any and all kinds of data, from your TV buys to SEM, online and offline, and from scores of third-part providers in the Turn ecosystem—all freed from their silos and united at last, ready for you to parse, crunch, analyze, and leverage into insights and strategies that push your marketing to deliver greater and greater results.
Media Planning & Execution
A multi-faceted solution and real-time data flow give you unprecedented control, putting precision targeting and instantaneous responsiveness at your fingertips. Find new prospects with Lookalike Modeling. Use Conquesting techniques against the competition. Extend your reach across mobile, video, display, social and TV. You are in charge of what matters. And you have the tools to build campaigns that deliver the results you need.
You’ve never been able to know your customers like this. How do they interact with your brand? What are they doing when they’re not interacting with your brand? Which ones are most valuable to you, and where can you find more of them? Consumer intelligence gives you the data you need to better understand, reach, and engage your audience.
Understanding the impact of past campaigns is the key to improving future performance. Media intelligence helps you to evaluate all of the pieces that impact conversion: the buy, the messaging, the demographics, the channels, the sequencing, the mix, everything. Turn makes it easy to see a clear picture of what works, and how and when it works, and then to use that insight to guide your buys. This is big data paying off where it matters, by driving the refinements that drive better results.
Success in the marketplace starts and ends with brand, as mindshare translates into market share. Turn Brand Intelligence gives you the power to differentiate from competitors and measure, analyze, and improve the brand impact of your activities as you’ve never been able to before. Create test scenarios to find out what strategy moves your brand needle and what tactics trigger action. First-party, third-party, and custom data drive your decisions, media strategy, and analysis, all brought together at your command in the Turn platform.