Incorporate mobile delivery into every campaign to reach your audiences whenever they’re on a mobile device.
Take advantage of enormous reach. Every month, the Turn platform connects with 1.8 billion addressable mobile users around the world. And of 40 billion daily mobile impressions, 75% will be delivered when the user is in app and engaged with their device.
Use location to add relevance. Select audience segments based on their location history, such as Auto Intenders who recently visited a car dealership. Incorporate current location data into your creative to make ads actionable and relevant. And increase engagement by using geofences to limit delivery of your ad to users who are in the right location.
Make your ad buy more efficient with dayparting. Use dayparting to reach consumers when they’re most likely to be using a mobile device and most receptive to your content—for example, during evening hours while using a tablet at home.
Engaging mobile ad formats:
- Rich media
- Tap to call
- Tap to download
- Tap to map
- Tap to video
- Tap to website