Recognized for Innovation in digital media technology
Redwood City, Calif., January 28, 2011 – Turn, the industry’s only end-to-end platform for managing data-driven digital advertising, today announced that it has been chosen by AlwaysOn as one of the OnMedia Top 100 winners. Inclusion in the OnMedia 100 signifies leadership amongst its peers and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players. Turn was specially selected by the AlwaysOn editorial team and industry experts spanning the globe based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz.
Turn and the OnMedia 100 companies will be honored at AlwaysOn’s fifth annual OnMedia on January 31st, 2011, at The Paley Center for Media, New York.
OnMedia is where Madison Avenue meets Silicon Valley. This two-and-a-half-day executive event features high-level debates on how the Internet is disrupting the world of marketing, branding, advertising, and public relations.
"The make-up of the OnMedia 100 presents a poetic picture of the mega-trends AO's editors see driving the transformation of digital media and entertainment, namely the explosive growth in smart phones, social networking and social commerce, as well as the globalization of entrepreneurship," says Tony Perkins, founder and editor of AlwaysOn."We also uncovered a new trend that's creating high-growth company opportunity-the emergence of Web analytics as a powerful tool to help advertisers ascertain the 'wisdom of the crowd' and better target their marketing and branding pitches."
The OnMedia 100 winners were selected from more than a thousand U.S. and international technology companies nominated by investors, bankers, journalists, and digital media industry insiders. The AlwaysOn editorial team and its partners at SAP, the Blackstone Group, KPMG, Silicon Valley Bank, SNR Denton, SecondMarket, and Bridge Bank, as well as industry experts across the globe scoured the entrepreneurial community to identify the top 100 private digital media companies.
Delivering thousands of campaigns annually and analyzing billions of impressions daily, the Turn Platform offers a highly scalable, automated and interoperable solution for privacy compliant data-driven digital advertising. From its centralized self service platform and through Turn’s optimization algorithms and real-time analytics, marketers automate their media buying and audience targeting across every major inventory source to achieve campaign performance, delivery, and custom audiences at scale.
A full list of all the OnMedia 100 winners can be found on the AlwaysOn website at:
“It’s a true testament to Turn’s innovation to be recognized by AlwaysOn as a recipient of the OnMedia Top 100 award, specifically in the category of Technology Enablers,” said Bill Demas, President and CEO at Turn. “We will continue to deliver innovative solutions that power algorithmic optimization and advanced audience targeting, enabling our brand and agency customers to tap into the unlimited potential of data-driven advertising.”
Turn was founded to bring the efficiencies of search to digital advertising and empower the world’s premier advertising agencies and brands to effectively reach custom audiences at scale. We are a software and services company with the industry’s only end-to-end platform for delivering the most effective data-driven digital advertising in the world. Our technology infrastructure, self-service interface, optimization algorithms, real-time analytics, and interoperability represent the future of media and data management.
The company is based in Silicon Valley with locations in New York City, Charlotte, Chicago, London, Los Angeles, and San Francisco. For more information, visit www.turn.com.
AlwaysOn is the leading business media brand networking the Global Silicon Valley. AlwaysOn helped ignite the social media revolution in early 2003 when it launched the AlwaysOn network. In 2004, it became the first media brand to socially network its online readers and event attendees. AlwaysOn’s preeminent executive event series includes the Summit at Stanford, OnMedia, OnHollywood, Venture Summit Mid-Atlantic, OnDemand, Venture Summit Silicon Valley, Venture Summit East, GoingGreen Silicon Valley, and GoingGreen East. The AlwaysOn network and live event series continue to lead the industry by empowering its readers, event participants, sponsors, and advertisers like no other media brand to spearhead the global innovation economy.
To participate in this revolutionary event and be among the Top 100 OnMedia companies, and to engage with the hottest new breakout digital media CEOs, venture investors, and the execs on Madison Avenue who get it, we are offering a 50% discount on tickets to celebrate the winning companies in honor of this award. Please register using this link for the special offer: