Turn Moves Up comScore’s Media Ranking


This week, comScore released the May 2011 Media Metrix results.  We are thrilled that Turn once again moved up in the top ten of comScore’s Ad Focus Ranking.  The Turn Media Platform’s US market reach increased from 79% to 81% - just behind Google, Yahoo!,  AOL and ShareThis for ad targeting platforms. This means marketers using the Turn Media Platform can deploy a campaign and instantly reach more than 80% of the US internet audience with just a single mouse click in Turn’s self service console.

Rank Property Unique Visitors (000) % Reach
1Google Ad Network199,64892.3
2Yahoo! Sites188,76387.3
3AOL Advertising184,35785.3
4Yahoo! Network Plus184,09485.1
6 Turn Media Platform176,023 81.4
8ValueClick Networks171,70479.4
9Specific Media (unified)170,88379.0
1024/7 Real Media Global Web Alliance167,01977.2

Source: comScore Media Metrix Ranks Top 50 U.S. Web Properties for May 2011

Download the May 2011 comScore report here.