Turn Press

New Turn Audience Platform Winter 2012 Release Includes Enhanced Analysis and Forecasting Tools

Turn today introduced an upgrade to its cloud-based Turn Audience Platform, which gives marketers the most complete picture of their customer segments. The Winter 2012 release provides better control over allocation of budget and the design of custom audience segments, as well as greater customer reach.

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Experian Marketing Services partners with Turn to create a single-source digital advertising platform

Experian Marketing Services, a leading provider of data, analytics and marketing technologies to help organizations effectively target and engage their customers across both traditional and digital media, announced a strategic partnership with Turn, the industry’s only end-to-end platform for managing data-driven digital advertising.

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Three New Ad Tech Firms Integrate with CONTEXTWEB RTB Platform

CONTEXTWEB announced that Turn, Chango and have integrated with its Real-Time Bidding (RTB) platform, giving them access to unique publisher inventory and new impression attributes.

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Turn’s ROI Optimizer Tunes Performance Across Consumer Events, Shopping Cart Values

Tool enables advertisers to optimize media spend based on weighted beacons and transactional data Redwood City, Calif., July 14, 2010 -- Turn Inc. , the industry’s only end-to-end platform for...

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Turn Elevates Bill Demas to CEO

Turn Inc., the smart platform for digital advertising, today announced it has elevated president and chief operating officer Bill Demas to the position of chief executive officer as part of the company's long-term succession plan.

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