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Three New Ad Tech Firms Integrate with CONTEXTWEB RTB Platform

CONTEXTWEB announced that Turn, Chango and XA.net have integrated with its Real-Time Bidding (RTB) platform, giving them access to unique publisher inventory and new impression attributes.

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Turn’s ROI Optimizer Tunes Performance Across Consumer Events, Shopping Cart Values

Tool enables advertisers to optimize media spend based on weighted beacons and transactional data Redwood City, Calif., July 14, 2010 -- Turn Inc. , the industry’s only end-to-end platform for...

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Turn Elevates Bill Demas to CEO

Turn Inc., the smart platform for digital advertising, today announced it has elevated president and chief operating officer Bill Demas to the position of chief executive officer as part of the company's long-term succession plan.

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