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Programmatic’s Next Chapter: Maturing Markets & Emerging Opportunities

Data about the health of the programmatic ad market crosses my desk (or lands in my inbox, rather) constantly, but I rarely have a chance to take time out and think about what it means for the...

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As the Programmatic Race Heats Up, Participation Ribbons Mean Less

As the Programmatic Race Heats Up, Participation Ribbons Mean Less For many marketers, goals for 2014 include experimenting with and committing portions of the budget to programmatic...

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New Turn Report is the Marketer’s Guide to Winning the Programmatic Battle

Programmatic is no longer a fad – it’s the new normal for digital advertising. With the sector expected to reach $33 billion by 2017, marketers may feel the space is already crowded with...

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