Blog

Our Tech Works Harder So Video Advertisers Don’t Have To

Our latest innovation is multiple-goal optimization for video ads, which uses performance algorithms to achieve up to three goals at once. Such automation frees up time so marketers can focus more on marketing.

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How to Reach Your Audiences in the Most Efficient Way Possible

Like any hot commodity, data is subject to market forces. For marketers, this means that you’re paying a lot for good data, but other people are, too.

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Smarter, More Efficient Video Is Here

Today we're announcing new tools that let marketers automate optimizing a video campaign for viewability, completion rates and in-demo targeting simultaneously.

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New Analytics Tools Drive Results for Global Marketers

Turn is today launching three powerful new analytical solutions: Media Planning, the Customer Journey and Lift Analysis.

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How an Organic Brand Launched a Fruitful Video Campaign

In the ad industry, marketers seeking higher-quality ad placements free of fraud look for “premium” inventory. See how a CPG client achieved an average 70% in-view rate on large video player inventory with less than 1% fraud and a 75% completion rate.

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